PRODUCT IDEAS FOR 2021
By Moe Lastfogel
Director of Sales and Marketing for The Retail Observer
Happy 2021 to all of our readers and partners. 2020 was a different kind of year to be sure.
I’ve been watching the current trends and this industry is
rocking, as long as the product is available that is. Appliances, electronics, plumbing and furniture sales are up in all categories as consumers find their current products don’t meet their current needs. Looking at the state of things with the Covid situation, new categories have opened for sales although the products themselves have been around for a while.
In the appliance sector, companies like Liehberr, Summit, Frigidaire and Danby all have medical low temp freezers available that can be sold to the health care industry for vaccine storage. Laundry is also a category for hygiene that many businesses outside of your current customers are needing in order to handle PPE products (masks and cleaning materials. )
Plumbing Hygiene is another category that is taking off. Touchless faucets featuring electromagnetic sensors with a hands-free design and commercial foot pedal controls are starting to be specified more and more. Bidets are also a great option as an add-on sale to address current toilet paper issues.
Wellness, home security and outdoor dining are also great areas to invest in new products for resale. UV sanitizers, video surveillance and controls, gun safes and outdoor accessories like bar carts have all started to show up in retail offerings.
No matter in which category you sell or specify, there are many new revenue opportunities out there. You just have to find the correct clients with those needs and assist them in getting the products that can fulfill those niches. As we go into 2021, we will help facilitate you with news of these new products as they come available.
Happy Retailing, and be safe-
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