Heart of the Industry
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The Retail Observer believes we are all in it together and proudly support charities with in-kind advertising in each issue of our magazine. Help us give back by supporting the work of these amazing organizations and consider spreading their message, donating or volunteering.
Calling ALL Dealers, Manufacturers, Distributors and Designers/Builders Please send your generosity and giving stories to be considered for our Heart of the Industry page. Submissions can be sent to: letters@retailobserver.com. We look forward to hearing from you! Our Partners' Stories
  MEMBERS OF NATIONWIDE DO WELL BY DOING GOODNationwide took advantage of PrimeTime to partner with No Child Hungry, the food distribution program of Orlando-based My Neighbor’s Children to harness the power of thousands of willing hands, all working together for good. On the heels of having packed over 125,000 meals at the group’s event in March, the group came to Las Vegas with a goal of matching their spring effort. According to Nationwide’s Strategy and Operations leader Sean Crane, they quickly realized reaching the goal was just the beginning.
Read More    WHIRLPOOL & KB HOME - RONALD MCDONALD HOUSESWhirlpool Corporation has joined KB Home’s 60 Acts of Kindness Effort in celebration of the home builder’s 60th anniversary. KB Home and Whirlpool Corporation will be working together to provide a new Whirlpool brand washer and dryer to 17 different Ronald McDonald Houses located in a KB Home market; one for each KB Home division. These appliances will service the needs of the families of critically ill children receiving medical treatment away from home.
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SPEED QUEEN - FUTURES WITHOUT VIOLENCE  Speed Queen recently concluded its 2015 national sponsorship of Mudderella, an outdoor 5-7 mile obstacle course event designed for women. Speed Queen joined forces with Mudderella to promote their “Dirty for a Difference” campaign, which raised money for Futures Without Violence (FUTURES). FUTURES is a national nonprofit organization working to end violence against women, children, and families. Throughout the course of the program, Speed Queen donated a total of $30,000 to FUTURES, raising awareness for the cause and giving a voice to those who have been affected by domestic violence.
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TRUE MANUFACTURING - ROB'S RIDERSTrue Manufacturing is proud to join Pedal the Cause in the fight against cancer. The Trulaske and True Manufacturing family have been affected by cancer in many ways. Their founder of True Food Service, Rob Trulaske, passed away after a valiant battle to overcome cancer in 2008. Many of their cherished team members and families have also fought the good fight. Pedal the Cause is True Manufacturing's exclusive annual fundraising_ event because they want to see a world without cancer! Rob's Riders ride with TRUE pride.
    BRANDSOURCE BUILDS BICYCLES FOR PHOENIX-AREA CHILDREN’S CHARITIES
Christmas is a time for giving. And BrandSource executives did just that this past holiday season as they built and donated two dozen brand new bicycles for Phoenix-area children’s charities including the Boys & Girls Club, Ronald McDonald House and The Salvation Army.
During the annual BrandSource executive leadership conference at the Arizona Grand Resort, nearly 200 participants consisting of members, staff and vendors broke up into groups and assembled the bicycles as part of a team-building exercise. Each team had to complete a series of challenges to ‘earn’ the bike components, such as moving objects without the use of hands or being the first team to answer a series of trivia questions. Read More    Friedrich Air Conditioning - DYCD & NYCHATo help keep young people and families cool on hot summer days and nights, Friedrich’s donated 150 air conditioners to Cornerstone Programs now operating extended evening hours at New York City Housing Authority Community Centers - 38 centers were selected based on their need for air conditioning or replacement of their existing units.
“For over 60 years the people of New York have supported Friedrich Air Conditioning—you can see our units keeping New Yorkers cool across the City,” said Wink Chapman, Vice President of Sales & Marketing for Friedrich Air Conditioning. “It is a privilege for us to work with the City on its mission to improve the quality of life for thousands of New Yorkers this summer and throughout the year.” Find Out More!    Whirlpool & Maytag - HomeAid AmericaMore than 630,000 people experience homelessness on any given night in the United States, according to the National Alliance to End Homelessness. To support those in need, Maytag brand is teaming up with HomeAid America to help supply temporary shelter for homeless families working to get back on their feet. As part of the partnership, Maytag will contribute appliances and funding to HomeAid, a non-profit organization that builds and renovates multi-unit shelters for America’s temporary homeless families and individuals. To date, HomeAid has built more than 350 housing projects nationwide at a value of more than $200 million – nearly 50 percent of which was donated by the building industry.
“Now more than ever there are people in America that need help, and Whirlpool Corporation has always been a leader in assisting with safe and secure shelter,” said Bob Bergeth, general manager, Whirlpool Corporation builder sales. “Just as Maytag brand is known for dependability, HomeAid has served as a dependable lifeline for thousands of Americans who needed a place to stay as they rebuilt their lives. For this reason, we’re very pleased to partner with HomeAid.” Find Out More!   Snow Brothers Appliance – American Cancer Society
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The Retail Observer currently sponsors 2 children through the Unstoppable Foundation.
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