A letter from G.E. APPLIANCES
Rob Posthauer, GM Sales
GE Appliances has become part of the #1 major appliances brand in the world. This is a tremendous opportunity for our business and for our customers. Being part of Haier will open doors to resources and expertise that will enable us to innovate faster, manage our business more efficiently and serve our customers better.
We’re proud of our GE heritage and we will take the best of it with us on this journey – the focus on serving our customers and owners, on developing people and innovating every day. We realize our future will be determined by the people who have made GE Appliances great. It is up to us to stand on our own and make this the most competitive, innovative and customer-focused company in the world.
While we are excited about the opportunity for the positive change our new parent will afford us, we also know there are things that must not change.